Jonathan Bein, Ph.D. is Managing Partner at Real Results Marketing where he has worked with many distributors to make their marketing a profit center. Specifically, he has developed and applied analytic approaches for customer segmentation, customer lifecycle management, positioning and messaging, pricing, and channel strategy for distributors. Jonathan’s periodic articles on distributor marketing published in Modern Distribution Management magazine have been extremely popular over the last two years.
Prior to Real Results Marketing, Bein has successfully led and been part of executive management for software product and services companies in information technology, healthcare, and communications. Bein has been CEO of several companies including:
As VP Engineering at Informed Access, a provider of phone based healthcare triage, he drove development of core products and services and the company was subsequently sold for $300M. As VP, Engineering at Telwatch, Bein drove development of network management software that became the core platform for Objective Systems. At Martin Marietta, he applied artificial intelligence to perform automatic real-time fault handling of spacecraft hardware.
Bein earned his Ph.D. in Computer Science at the University of Colorado with a focus in Data Intensive Expert Systems and a BA in Computer Science at Indiana University.