How Your Competition Is Beating You With E-Commerce
Jonathan Bein, Ph.D.
& Anthony ChienOctober 26, 2011For the vast majority of distributors, e-commerce is still in its infancy. Our recent research reveals that over 40% of distributors have no revenue from e-commerce. Half of distributors without e-commerce are implementing them now and in the next year, but nearly 10% have no plans to ever implement it. This article examines issues distributors need to address to grow revenue from e-commerce.
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